Clarity Backed by Expertise

Landor, Cincinnati , OH                                                                                       

Business Director

2021 to 2026

1

Advised Fortune 500 clients across CPG, technology, and retail on brand strategy, growth opportunities, and agency capabilities. Spearheaded and maintained high-trust executive partnerships that positioned Landor and WPP as a strategic business and brand advisor rather than a project-based agency partner. Supervised cross-functional teams toward stronger commercial and client outcomes, establishing clear priorities, accountability, governance, and operating standards. Developed portfolio strategies by connecting client needs, category dynamics, brand equity opportunities, and evolving market conditions.

Selected Accomplishments:

  • Expanded client relationships by identifying unmet needs and introducing Landor capabilities beyond existing engagements, generating incremental opportunities through cross-practice solutions and consultative selling.

  • Advised senior client stakeholders on brand priorities, creative direction, and growth opportunities, shaping strategic briefs and translating business challenges into actionable agency opportunities.

  • Increased organic growth opportunities through consultative selling, cross-capability engagement, and broader portfolio planning across complex client relationships.

  • Mentored junior and emerging talent, providing guidance on client leadership, relationship management, commercial thinking, and consultative account management.

Landor, Cincinnati, OH                                                                                    

Client Director

2021 to 2026

2

Led major client relationships and multidisciplinary teams through complex brand strategy, transformation, and packaging engagements, managing the connection between client objectives, creative development, scope, and commercial performance. Oversaw account health, financial planning, resource allocation, and delivery across integrated strategy and design programs, including new-to-market brand launches. Built durable client relationships through transparent communication, proactive problem-solving, and consistent attention to business objectives.

Selected Accomplishments:

  • Generated more than $3M in annual revenue through organic account expansion, cross-capability opportunities, and identification of additional strategic needs within existing client relationships.

  • Headed integrated teams of strategists and designers through end-to-end brand transformation initiatives, including multiple new-to-the-world brand launches.

  • Managed account financials, scopes of work, staffing plans, budgets, and margins in partnership with Finance, aligning commercial decisions with client priorities and delivery requirements.

  • Identified opportunities to broaden client engagements by connecting business needs with strategy and brand capabilities.

Tierney, Philadelphia, PA                                                                                        

Client Director

2019to 2021

3

Led 12-person brand team across account management, social media, public relations, and strategy, partnering with creative and media leadership to translate client priorities into integrated brand initiatives. Managed radio, television, digital, and social production programs from planning through placement across integrated campaigns.

Selected Accomplishments:

  • Increased e-commerce revenue by 436.9% year over year through consumer-focused brand and marketing initiatives.

  • Built annual and campaign-specific staffing plans to match talent requirements with workload, timelines, and business priorities.

  • Led new business initiatives with biweekly C-suite reporting, maintaining visibility into pipeline activity, priorities, and progress.

  • Launched brand-tracking programs to evaluate brand health, advertising effectiveness, and opportunities for future growth.

  • Created quarterly budget forecasts and presented financial projections to executives and Interpublic Group stakeholders.

  • Optimized media and creative investment through ongoing performance analysis, spend reviews, and cross-functional planning.

  • Directed radio, television, digital, and social production programs from planning through market deployment.

Additional Experience:

  • Associate Director, Creative Technology & Emerging Media, Tierney

  • Senior Project Manager, Digital Lead, Tierney, Philadelphia, PA

  • Integrated Project Manager, Tierney, Philadelphia, PA

  • Project Manager/Digital Coordinator/Assistant Account Coordinator, BrowneMusser (formerly Browne Inc.), PA

EDUCATION & CREDENTIALS

Bachelor of Arts, Advertising

Temple University, Philadelphia, PA